holistic brand / web design studio

mpls, mn


Poetic Brand Identities and Online Spaces for the artists at heart.

Artists at Heart.

You're due for a walk on the wild softe side.

As founder/designer of Softe Studio, I create soul-stirring brand identities and Showit websites that inspire you to step it up in all the ways you’ve been wanting to.

Because when you’re running your business from a place of deep inner confidence and excitement for what’s to come, you naturally start growing in ways that feel aligned: raising your rates, waking up to a dream inquiry in your inbox, making friends with your ‘competitors,’ going for a 4pm glass of wine in a killer pair of trousers – you know the feeling.

— and to you too.

My raison d’être as a designer is to
make your mastery known to your clients

The Softe Spark You've Been Missing


Softe Studio specializes in tailored-to-you brand identities and Showit website designs with an out-of-the-box design sensibility.

For artistry like yours, ordinary just won't do.

Romancing your dream audience with softe aesthetics.

The Studio Signature


Brand Identity
Art Direction
Showit Web Design
Digital Assets
Print Collateral
Publication Design

Studio Repertoire

Each project is custom tailored to your brand’s needs, goals, [and wildest daydreams]

Custom Design Services

Designing at the intersection

Softe Studio helps small business owners see the richness of their expertise with fresh eyes, renewing their belief in their own business and their capacity to create work that matters.



fine art



I’m Delcy: designer and founder of Softe Studio. With a heart for supporting women-led small businesses, I help clients experience ease and alignment through art. In other words? I’m all about using my artistry to beautifully showcase yours. 

Elevating your brand doesn’t have to be penciled in for ‘someday’ or just something you daydream about on Sunday afternoons. Together, we’ll craft the visual identity that has you & your audience smitten.

Delcy Garnaas  [she/her]

Artist in Residence

— Tia Lorae Curran  [Videographer + Meditation Guide]

Working with Delcy was hands down the best investment I've ever made in my business…Everything she created for me and my business felt like she truly saw my heart & soul. I am blown away by her talent. She has such a gift and the world is so lucky she chooses to share it. A true artist.” 

“She truly saw my heart & soul…a true artist.”

Call me forward, but this could be me and you ↓ 

Every project is a one-on-one collaboration that couples your creative sense and mine to create a well-branded masterpiece we both feel deeply proud of – and your audience can’t get enough of. 

High-touch, Heart-led Design for Established and Intentional Brands


The once-in-a-while design newsletter that feels like getting a letter in the mail – postage stamp and all. Enjoy curated inspiration & resources to stir your creative senses, peek at current projects that are still underwraps (!), and catch a glimpse of what goes on behind studio doors, from workflow to small business ownership. 

The Softe Poste


Shop romantically designed, ready-made Showit templates & branded materials for the softe-hearted artist and starry-eyed creative. 

The Softe Studio Template Club


this was fun, what's next?